Email List Segmentation Can Have A Big Payoff!
Narrowing down your email marketing campaigns into smaller segments can …
advanced analytics
Are you the preferred charity?
Most non-profit coops post statistics that demonstrate that households contribute to a number of worthy causes …
When and How are Most Patients Converted into Supporters?
In our previous blog, Which Patients are Your Best Prospects?, MarkeTeam outlined criteria that …
Premium or nonpremium? What’s the best choice for acquisition?
There are an almost-infinite number of premiums used in fundraising acquisition …
Which Patients are Your Best Prospects?
Hospitals and medical centers have four primary sources of potential supporters …
Didn’t I Leave Testing Behind In School
Testing is a crucial process that can make even successful direct marketing programs more successful …
Get to know your audience …
You don’t need me to tell you that understanding your audience is fundamental for effective marketing and communication …