Can a “Monthly Giving Month” turbocharge your sustainer efforts?
Every charitable organization wants more monthly sustainers …
Can a “Monthly Giving Month” turbocharge your sustainer efforts? Read More »
direct marketing
Selling and Inspiring Hope
What’s a non-profit’s actual “product”?
Selling and Inspiring Hope Read More »
I’m gonna sit right down and write myself a … postcard?
Frank Sinatra wrote the original song “I’m Gonna Sit Right Down and Write Myself A Letter,” but that topic can include postcards, too …
I’m gonna sit right down and write myself a … postcard? Read More »
Campaigns that Deliver
We all strive to create direct response campaigns that elicit a specific and immediate action …
Campaigns that Deliver Read More »
Secret of a Good Predictive Model
With the increasing importance of analytics in nonprofit direct marketing, you may be asking yourself, what is the secret to a good predictive model …
Secret of a Good Predictive Model Read More »