7 takeaways from the 2020 Nonprofit Conference
Each year, MarkeTeam participates in multiple conferences. These are unique and invaluable learning opportunities that provide ...
Blog Posts
Focus only on the wealthy?
Two factors rule in charitable giving: wealth and willingness ...
HELP STOP the Proposed 40% Postage Increase!
On Dec 5, 2019, the Postal Regulatory Commission (PRC) proposed changes to ...
3 ways to jump-start your acquisition
Today, fewer individuals and households are donating, making for heightened competition ...
2020 Conferences
At MarkeTeam, we are strong advocates of professional development and personal growth ...
MKTeam goes to MAC2019
Recently, MarkeTeam members attended the 2019 Marketing Analytics Conference ...
Secret of a Good Predictive Model-Part Two
Good things come to those who wait ...
Are Your Supporters Readers or Scanners?
When you’re preparing direct mail or e-mail content, think about your supporters ...
Twenty-Five Additional Ways To Thank Your Supporters
At this year’s ANA Nonprofit Fundraising Conference in Washington DC, one of the topics called out the need to thank donors more frequently for their support ...
Didn’t I Leave Testing Behind In School
Testing is a crucial process that can make even successful direct marketing programs more successful ...
The Fundraising State of the Nation
In late February, Blackbaud Institute released its latest snapshot of philanthropy ...
Fix Your Email Opt-Out Rate!
What’s your opt-out rate? Across the industry, typical email opt-out rates are around ...