MKTeam goes to MAC2019
Recently, MarkeTeam members attended the 2019 Marketing Analytics Conference …
Category: Blog
Secret of a Good Predictive Model-Part Two
Good things come to those who wait …
Are Your Supporters Readers or Scanners?
When you’re preparing direct mail or e-mail content, think about your supporters …
How to Win a MAXI Award?
After bringing home a gold and silver last year, we are excited to announce that MarkeTeam has been awarded …
Twenty-Five Additional Ways To Thank Your Supporters
At this year’s ANA Nonprofit Fundraising Conference in Washington DC, one of the topics called out the need to thank donors more frequently for their support …
Twenty-Five Additional Ways To Thank Your Supporters Read More
Why does a donor support your organization?
We’re all in the business of getting supporters and prospects to make gifts to further our cause …
Are You Interactively Informed?
You may have heard about the US Postal Service’s Informed Delivery—it’s a free service that provides residents with a scan of all mail delivered each day …
Top 8 Takeaways from the 2019 Nonprofit Technology Conference
This year’s Nonprofit Technology Conference (NTC) held by NTEN in Portland Oregon, had over 2,000 attendees and over 200 sessions …
Top 8 Takeaways from the 2019 Nonprofit Technology Conference Read More
Make the Most of the Millennial Market!
Millennials are often depicted with a screen in one hand and a coffee in the other …
Didn’t I Leave Testing Behind In School
Testing is a crucial process that can make even successful direct marketing programs more successful …
The Fundraising State of the Nation
In late February, Blackbaud Institute released its latest snapshot of philanthropy …
Fix Your Email Opt-Out Rate!
What’s your opt-out rate? Across the industry, typical email opt-out rates are around …
9 key takeaways from the 2019 Nonprofit Conference
Each year, MarkeTeam participates in multiple conferences …
9 key takeaways from the 2019 Nonprofit Conference Read More
Virtual Reality Brings Your Supporters Into the Experience
You’re probably familiar with augmented reality if you played Pokemon Go …
Virtual Reality Brings Your Supporters Into the Experience Read More
What’s Your Social Media Strategy?
Social media has become a pivotal part of today’s society …
The Post Office will pay you to be creative!
Engaging donors and members to support your cause takes hard work, analytic skills, and a good dose of creativity.
Can you identify which supporters will become Mid-Level donors?
What if I told you, that every one of your donors has the potential to become a Mid-Level giver?
Can you identify which supporters will become Mid-Level donors? Read More
Should you be rewarding your supporters for loyalty?
Yes, yes, and yes! Loyalty, like respect, is earned and not given …
Should you be rewarding your supporters for loyalty? Read More
Can a “Monthly Giving Month” turbocharge your sustainer efforts?
Every charitable organization wants more monthly sustainers …
Can a “Monthly Giving Month” turbocharge your sustainer efforts? Read More
Selling and Inspiring Hope
What’s a non-profit’s actual “product”?