Case Study – No Missing Piece for New Donor Acquisition
MarkeTeam launched Smile Train’s fundraising program over 15 years ago and ...
Case Studies
Case Study – Turning a Honeybee into a Workhorse (a long-term control)
Looking to improve reactivation rates, Sierra Club challenged MarkeTeam to create ...
Case Study – Visual Impact of a Donor’s Gift Improves Retention
With the desire to improve first year retention rates, Smile Train looked to MarkeTeam ...
Case Study – Improving Acquisition
Sierra Club has seen declines in outside list acquisition performance since 2008, however ...
Case Study – Driving Online Prospects into Monthly Sustainers
Sierra Club already had a robust monthly sustainer Wilderness Guardian (WG) program, however ...
Case Study – Launching a Successful Email Program
In FY16 and years prior, Oblate Missions had a very successful direct mail program but ...
Case Study – Establishing a Mid-Level Program
Prior to establishing a mid-level program, UNICEF USA supporters who gave between $1,000 and $9,999 fell into the Major Gift Officers’ portfolios ...